This privacy policy applies to all of our platforms, as well as our offline business interactions with you, and any HTML-formatted emails that we send to you which link to this policy. When we talk about our “Platforms”, we refer to all our websites, mobile sites, mobile apps, social media platforms or any other technology or mechanism which you may use to interact with us.
This privacy policy describes how we process personal information we collect and/or receive from you.
“Personal information” is information that identifies you as an individual or any other information which constitutes personal information under any applicable law, such as your name, postal address, telephone number, email address, and payment details. We collect and receive personal information about you in the following ways:
1.1 Personal information you give us
This includes any Personal information that you provide to us directly:
1.1.1. by filling in forms on our Platforms;
1.1.2. when you enter a competition, promotion or complete a survey;
1.1.3. by posting comments or content on our Platforms;
1.1.4. when you purchase our products or services;
1.1.5. when you contact us or we contact you and you provide information directly to us (e.g., in-person).
We need to collect personal information in order to provide the Platforms to you. If you do not provide the personal information requested, we may not be able to provide the Platforms.
Depending on how you access and use our Platforms, we may receive:
1.2.1. log-in information, such as e-mail address, name and other contact information;
1.2.2. information we infer about you based on your interaction with Platforms, products and services, such as social avatar;
1.2.3. device information (for example the type of device you're using, how you access platforms, your browser or operating system and your Internet Protocol ("IP") address);
1.2.4. social media account ID;
1.2.5. other profile information as controlled by that service which you use to access our Platform or as authorized by you via your privacy settings at that service; and
1.2.6. location information, such as country location.
1.2.7 Online activity data such as pages you viewed, time spent on a page, interaction with the page and navigation paths between pages.
We receive additional information about you that is publicly or commercially available from the sources set out below and combine that with the information which we have collected or received about you in other ways:
1.3.1. other systems we operate;
1.3.2. third party platforms, social networking services and software tools (like Facebook, Twitter, LinkedIn, Instagram, Google and Auth0) which you may use to register and log into certain of our services and to share things you find on our Platforms with your social network, or otherwise interact with us using these services; and
1.3.3. our business partners.
We will only use information about you when the law allows us to do so. Most commonly, we will use this personal information in the following circumstances:
2.1.1. where we need to perform a contract that we are about to enter into or have entered into with you;
2.1.2. where it is necessary for our legitimate interests (or those of a third party) and your interests and fundamental rights do not override those interests;
2.1.3. where we need to comply with a legal obligation; or
2.1.4. where we have your consent to do so.
2.2. We have set out below a description of the ways in which we use information about you, and the lawful justification that we rely upon when we do so. We may process your personal information for more than one lawful basis depending on the specific circumstances; where this is the case, you can contact us for further information on which lawful basis we are relying on when processing your personal information.
2.3.1. to provide you with information, products or services that you request from us, which is necessary in order to perform a contract we have in place with you, or when necessary for our legitimate interests (to provide effective services to you) or to comply with a legal obligation;
2.3.2. to communicate with you, which is necessary in order to perform a contract we have in place with you, or when necessary for our legitimate interests (to provide effective services to you), or when you have consented;
2.3.3. to be effective and relevant in the services we provide you, which is necessary in order to perform a contract we have in place with you or when necessary for our legitimate interests (to provide effective services to you);
2.3.4. to identify you and to enable you to access to the Platforms and services, which is necessary in order to perform a contract we have in place with you, or when necessary for our legitimate interests (to provide effective services to you), or when you have consented;
2.3.5. to provide, maintain and improve our services, including developing new features, which is necessary for our legitimate interests (to better understand our customers and services, to keep our services updated and relevant, to develop our business and to inform our marketing strategy);
2.3.6. to perform internal operations and for internal record keeping purposes, including troubleshooting software bugs and operational problems, conducting data analysis, testing and research, and monitoring and analyzing usage and activity trends, which is necessary to comply with a legal obligation to which we are subject or for our legitimate interests (to define types of customers for our products and services, or to keep our services updated and relevant);
2.3.7. to contact you about certain promotions or contests that we are running, which is necessary in order to perform a contract we have in place with you;
2.3.8. We also use or disclose personal information, as necessary or appropriate: (a) to comply with applicable law, including other laws outside your country of residence; (b) to comply with legal process; (c) to respond to requests from public and government authorities, including authorities in other countries; (d) to enforce our Terms and Conditions available here; (e) to protect our operations; (f) to protect your and our rights, property or safety, and/or that of others; and (g) to allow us to pursue available remedies or limit the damages that we may sustain.
We don’t sell your personal information to third parties for their marketing purposes.
3.1.1. other parties in response to legal process or when necessary to conduct or protect our legal rights;
3.1.2. public and government authorities, including authorities outside your country of residence, where we receive requests from them;
3.1.3. other parties in connection with certain business transactions. In the event that we restructure or sell any of our businesses or assets, we may disclose your personal information to the prospective buyer of such business or assets or other transacting party;
3.1.4. our service providers. Companies that provide services to us, for example website hosting, data analysis, payment processing, information technology and related infrastructure provision or act on our behalf have access to information about you. These companies are limited in their ability to use personal information they receive in the course of providing services to us or you;
3.1.5. third parties where you provide consent. For example, when you authorize a third party application or website to access your account. We share personal information with third parties where you provide consent in the form of explicit opt-in. We will also ensure that your opt-in is explicit and that we provide a clear description of what data would be shared with the third party. Remember that once you have opted in to allow us to send your personal information to the third party, we cannot control what they do with your data; therefore, be sure to investigate their privacy policies before providing permission for us to share your personal information;
3.1.6. other parties that provide content, or functionality on our Platforms. Such third parties include:
b) audience-measurement companies, which help us measure the overall usage of our Platforms and compare that usage to other online services; and
c) third party platforms, social networking services and software tools (like Facebook, Twitter, LinkedIn, Instagram, Google and Auth0) that enable you to register and log into certain of our services and to share things you find on our Platforms with your social network. This is only applicable if you choose to connect with a third party platform, networking service or software tool; we may provide other registration and login methods.
Some of the content, and functionality on our Platforms may be provided by third parties that are not affiliated with us.
4.1. You have the right to ask us not to contact you for marketing purposes. You can exercise this right at any time by using any of the various “opt-out” options that we will always provide to you when we communicate with you. We won’t send you marketing messages if you tell us not to do so, but we will still need to send you service-related messages.
4.2.2. when we email you, you can use the link in it to opt-out of marketing emails;
4.2.3. when we text you, you can text back to tell us to stop further SMS marketing;
4.3. Under certain circumstances and subject to certain exemptions, you have rights under data protection laws, to request to access, update, correct, suppress, restrict or delete your personal data provided to us, object to the processing of your personal data, or request to receive an electronic copy of your personal data for purposes of transmitting it to another company (where the right to data portability is provided to you by applicable law).
4.4. We may ask you for additional information to confirm your identity and for security purposes, before responding to a request you raise. We reserve the right to charge a fee where permitted by law, for instance if your request is manifestly unfounded or excessive.
4.5. You can exercise your rights by contacting us using the details below in the ‘Contact’ section. Subject to legal and other permissible considerations, we will make every reasonable effort to honour your request promptly or inform you if we require further information in order to fulfill your request.
If you would like to know more about how we use cookies and similar technologies on our Platforms, please see our Cookie Policy here.
Although we cannot guarantee the security of the information collected and received, we do employ a number of safeguards intended to help mitigate the risk of unauthorized access or disclosure of your information. We will do our best to protect your personal information and we will use up to date technology that will help us to do this.
Our Platforms may contain links to and from websites, mobile applications or services of third parties, advertisers or affiliates. Please note that we are not responsible for the privacy practices of such other parties and advise you to read the privacy statements of each website you visit which collects personal information.
We retain personal information for as long as needed or permitted in light of the purpose(s) for which it was obtained and consistent with applicable law. The criteria used to determine our retention periods include:
9.1. We are based in and operate from the USA and UK and, regardless of where you use or access our Platforms, your information will be transferred to and maintained on servers located in the USA, UK or elsewhere in the world. If you are a data subject located in South Africa, by providing your personal information to us or by using our websites you consent to the processing and transfer of your personal information in and to a country other than the country from where you may access our Platforms.
9.2. We might transfer your personal information to places outside the US, UK or European Economic Area (“EEA”), which may have data protection rules that are different from those in the US, UK or the EEA (as applicable). If that happens, we require our suppliers to apply the same security standards as when we process your information in the US, UK or EEA by ensuring at least one of the following safeguards is implemented:
9.2.1. We transfer your personal data to countries that have been deemed by the US, UK government or the European Commission (as applicable) to provide an adequate level of protection for personal data. This applies in respect of any transfer of your personal data (i) from the US, UK to the EEA and (ii) from the EEA to non-EEA countries.
9.2.2. For transfers from the US, UK or the EEA to countries not considered adequate (such as when we share personal data with third parties, we rely on adequate measures, such as standard contractual clauses, which give personal data the same protection it has in the US, UK and the EEA. You may obtain a copy of these measures by using the information in the ‘Contact’ section below.
Our Platforms provide functionality allowing you to make payments to us using third party payment services. When you use such a service to make a payment to us, your information will be collected by such third party and not by us, and will be subject to the third party’s privacy policy, rather than this privacy policy. We have no control over, and are not responsible for, this third party’s collection, use, and disclosure of your information.
We may update this privacy policy from time to time. Any changes that we may make to our privacy policy will be posted on our website.
Species360, located at 7900 International Drive, Suite 300, Minneapolis, MN, 55425, USA, is the company responsible for collection, use and disclosure of your personal information under this privacy policy.
Questions, comments and requests regarding this privacy policy are welcomed and should be addressed to [email protected].
You also have the right to report your concern to an appropriate regulatory authority, depending on where you have your habitual residence or place of work, or where an alleged infringement of applicable data protection law occurs. For the USA, you can get advice regarding protecting your privacy at USA.gov. For the UK, you can get in touch with the Information Commissioner’s Office (ICO), the UK supervisory authority for data protection issues (www.ico.org.uk). For the European Economic Area, a list of data protection authorities is available here.